Twenty seconds into this spot, Dad has a decision to make. How many times have you been faced with a decision like this one? What did you do with it? The direction you choose when you reach that fork in the road can change everything, for better or worse. No matter what you have claimed before, a situation like this one will make your priorities crystal clear.
There is no doubt what is most important to this dad. Are you as clear? Every leader needs to be ready, the fork in the road is ahead.
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